Variable System
1000g
Lakáva is a single-blend specialty coffee, perfected to taste great for everyone — at home and in the office. Roasted in a family setting, it’s an honest and stable coffee experience without worries.
The brief called for a label design that feels premium enough to serve as a gift, remaining highly attractive without feeling repetitive over long-term coffee subscriptions.
Simple.
Honest.
Friendly.
Core Values
Application
Self-adhesive matte material on white flat-bottom pouches with a valve. Designed systematically for 250g, 500g, and 1000g.
Format
Driven
by
Art
The packaging system is explicitly designed to act as a frame for dynamic, organic illustrations. I utilized a combination of Flux, Freepik AI (Magnific), and custom model training to generate the abstract graphics.
Everything was then meticulously fine-tuned and assembled in Figma to perfectly match the color palette and mood of the Lakáva brand.
Two Voices.
One Story.
The typographic system relies on extreme contrast. A structural display face provides the brand's personality at a glance, while a geometric sans-serif guarantees legibility at small sizes on the physical label.
Display Typeface
Libel Suit
Usage
Headlines, Blend Names, Impact Elements
Specs
Tracking: 0 to 2%
Line-height: 0.9em
Body Typeface
Hanken Grotesk
Usage
Origin Data, Body Copy, Technical Info
Specs
Tracking: 0 to -1%
Line-height: 1.4em -
1.6em
System in Action
HOUSE
BLEND
Notes of dark chocolate, hazelnut, and subtle citrus. Perfectly balanced for everyday espresso.
Perfect Harmony
The contrast is immediately apparent when used together. Libel Suit draws the eye instantly with its strong, structural forms, commanding attention on the shelf.
Meanwhile, Hanken Grotesk steps back to deliver the technical origin data cleanly and quietly. This hierarchy ensures the packaging remains both beautiful and highly functional.
One Canvas. Endless Blends.
Every blend,
every size.
Glossy and matte pouches — the frame stays, the artwork changes.
Ready to Pour.
.webp)
Glossy
Finish
Lakáva Coffee
